Winning the War on Home Entertainment

Winning the War on Home Entertainment

Two battles continue: the sanctity of the owner/s bedroom (it’s not your “home office”); and whether or not there’s going to be a TV in the great room. For those willing to compromise on the latter issue, Seura offers their “Vanishing Entertainment TV Mirrors” that look and function as a framed mirror until powered on–that’s when these LED TVs literally shine through. Savor the big game with the TV on, and save your marriage with the TV off!

Read about more products for the home in our HER HOME™ technology issue.

Learn more about Seura products for the home.

When Pets Rule!

When Pets Rule!

We have a retriever that loves to run around a nearby lake made by the U.S. Corps of Engineers. She especially loves to roll around in the bait and any dead fish left on the banks of the water. The smell…

When we get her home, it’s bath time—no big deal if the temperature’s above 40 degrees—but when it’s cold, we bathe her in one of the bathtubs or showers. Unfortunately, we have a two-story home and all of the tubs and showers are upstairs on the second floor with the bedrooms, which means picking up the stinky, wet, dirty dog and carrying her to an upstairs bathroom. The struggle and the mess!

Oh how I wish we had designed a rear foyer with a pet center, complete with storage for pet food and other supplies AND a doggie shower! What a convenience to have everything right there and not have to traipse through the house. When it comes to pet centers, there are many ways to design. The photo above shows a pet bath, while the photo at left shows a pet shower. With a larger pet, the shower may be more ideal than an elevated shower for getting her in and out. Also, think about storage needs – bathing, brushing, food, treats, leashes, etc.

Keep in mind, a pet center isn’t just designed for a dog, a cat or other pet needs a place for their stuff, too. And, that shower is handy for rinsing off after working in the garage/yard or dirty kids or equipment/toys!

For more on designing with your pet in mind, visit our resources library for “Home Design Dogma, Creating a Pet-Friendly Home.”

Good News – Your Website is Working!

Good News – Your Website is Working!

Recent studies by the National Association of Realtors® and Zillow reveal about 90% of new home buyers are using the internet in their search process. In fact, the internet has replaced real estate professionals as the #1 source of information for today’s home buyers. Whereas before, new home shoppers talked with family, friends, co-workers, and agents about various home builders as part of their information gathering process, and then visited numerous builders’ model homes – today much of that search happens online.

Now for the bad news. Prospective home buyers are ruling you out based on your website. Like most other builder websites, you probably have some beautiful photos, a portfolio of home plans to review, a list of communities and/or available home sites, a couple testimonials, and an “about us” page. Perhaps something on your website piqued her interest…but how did her visit to your website make her feel about your company?

More specifically, why should she buy from you? “We’re a family-owned custom builder that’s focused on quality and customer satisfaction,” you say. She got the same message from half of the other builder sites she visited. At this preliminary stage, most prospective buyers are simply looking to save time and minimize the risk of choosing the wrong builder – especially with some of the horror stories out there surrounding other home buying experiences.

We suggest something along the lines of a “Customer Bill of Rights” or, as in the following example, a tailored version of The 10 Commandments. For such a large purchase, prospects will take a couple minutes to learn what to expect if she chooses you.

The bottom line: builders tell us this approach works, and we can help you make it work, too.
Contact us today!

 

 

Ring in the New Year with $100 off a Home Plan!

Ring in the New Year with $100 off a Home Plan!

$100 off a Home Plan!

Now through the end of year, purchase a home plan directly from Design Basics and receive $100 off your order*.

To take advantage of our Holiday offer, contact us at 800.947.7526 with your plan order and mention offer code 33HH.
Offer valid: December 14, 2017 – January 2, 2018.

*The $100 discount offer applies to construction sets only (PDF, prints, or CAD files), and does not include study sets, dimensional plans, or Construction License only orders.

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